The Best And Worst Super Bowl 2023 Movie Trailers And TV Spots
Caleb Butler
Published Aug 05, 2026
Just a few hours after dropping its first trailer online, "The Flash" debuted a slightly elongated TV commercial that gave the world a further glimpse at this DC Extended Universe title. Despite being the first live-action movie headlined by Barry Allen aka The Flash — here portrayed by Ezra Miller — this ad didn't make much time for the crime-fighter. Sasha Calle's Supergirl got some screentime, as did a big reveal of General Zod (Michael Shannon), while, of course, Michael Keaton's Batman got the big showstopper moment of the commercial. It's one that was already seen in the full trailer, but any chance to hear Keaton say the immortal words "I'm Batman" is a welcome one.
The Super Bowl commercial for "The Flash" didn't necessarily stumble, but it struggled to fire on all cylinders. It was such a rehash of an earlier trailer that it failed to establish a discernible personality compared to other marketing materials of the movie. Plus, the awkward diluted presence of Miller's The Flash at the expense of a lot of other DC Comics fixtures was just a reminder that this movie, at least on paper, seems a bit overstuffed. While it's good to see some high-profile confirmation that this blockbuster is finally getting off the ground after so many delays, this Super Bowl commercial for "The Flash" did leave a bit to be desired.