How To Watch The 2023 Puppy Bowl

With this year's Super Bowl set to start around 6:30 p.m. EST, or 3:30 p.m. PT., Puppy Bowl fans will have plenty of time to watch their favorite pooches go at it before kickoff — since the Animal Planet event scheduled to start around 2 p.m. ET/11 a.m. PT (via Discovery). Fans looking for four-legged fun this Super Bowl Sunday can watch the Puppy Bowl on multiple streaming and cable platforms — including Animal Planet, Discovery Channel, TBS, Discovery Plus and HBO Max. 

Previews and player profiles for this year's event have already been released and posted online, along with pictures of the canine competitors. Members of Team Ruff and Team Fluff have been gathered from different states and shelters, with them all being various mixes and breeds. A starting lineup was compiled by Puppy Bowl organizers and fans will be asked to vote on their favorites as part of the third annual Pupularity Playoffs for the award of "Most Pup-ular" (via Discovery).